Category Archives: Inspiration

Edmonds Waterfront

The Concept of “Why”

It’s important to know why you do what you do. No, not for the money. It should never be all about the money!

It really is this simple:

I am in the business of helping small businesses, nonprofits, and individuals who want to effectively communicate with their clients and still maintain a thriving family life.

As a business owner you don’t have time to become a dynamo at design, advertising, marketing concepts and tools, what not to do, where your business needs to be online to create buzz for your business or even where not to be, how to present a cohesive message that creates urgency in your client quickly — ultimately leading to sales.

Of course, this is what everyone says they want. But we are really stubborn and we think we can do it all and be everything to all people. Well… how is it working for you so far.

I vow to cut out anything that doesn’t align itself with the above statement. Because it really boils down to these two things: serving others and nurturing relationships — so this should be the underlying purpose or “why” anyway right? No one ever got to the end of their lives and said, “Gee, I wish I had made more money and spent more time at the office.”

Take a moment to share the “why” that drives you and/or your business.

The Wow Factor

There are so many inspiring things out there in the world, especially in the design community.

My experience putting together event and wedding invitations has been exciting, though nothing compared to this unique wedding invitation with a paper record player! I sometimes wish I had time to just stroll around the various paper stores and soak up all the newest trends or pull things apart and figure out how they are supposed to work.

Paper Record Player from kellianderson on Vimeo.

Another idea I stumbled upon today was a philanthropic effort that began with a simple coat-sleeping-bag concept from a design student that became The Detroit Empowerment Plan by housing and employing homeless women to create the new product at no cost for homeless people who wanted and needed it.

Sleeping Bag Coat

Design students idea for the Homeless becomes The Detroit Empowerment Plan


Of all the cool things that can be done, the “Wow Factor” of all these neat ideas and revolutionary concepts seems so empty if it doesn’t solve a problem or have a lasting effect on the society around it. The ideas and trends which constantly shape our world, politics, the way we communicate, and do business  is … dare I say, fun to explore; yet I recognize that I simply want to have made some good effect on the world around me when I am gone. I don’t want my life to simply be the selfish acquisition of status and stuff! There’s nothing wrong with having nice things or creating a good life … but I desire something so intangible that I find it hard to see the purpose in just a decent design.

Is anything we do helping anyone in a lasting way? Maybe we aren’t supposed to know or maybe the true purpose hasn’t been revealed yet. So I continue, each day doing whatever I can and seeking… ever seeking a better life. No, perhaps not the “American Dream”, but perhaps the life you imagine you would have peace about in your final moments.

Are you who you wanna be?

Driving to work, mulling over the things I have yet to do and the week has barely even begun. My iPod shuffles to a Switchfoot song “This is Your Life” and I am reminded that the most important thing is what I do with today. The past is past, I can never change it. The future is still yet to come … so all I ever really have is today.

Some may say music has very little value or effect but I believe that it is a constantly open window to the soul. Given thought provoking content, it can cause one to do some of the most feared things in this society… to think and to change.

Inspirational Design Figures

There have been many great designers who have gone before me; Cipe Pineles, Saul Bass, Paula Sher, and so many more. Some were self taught while others were highly skilled and educated in their craft. They were and are so artistically endowed. Personally, I have always found more inspiration from creating clarity in visual communication and balancing creativity and supplemental information.

I recognize that the best service I can provide includes communication for business and the ever changing economic environment. I focus on listening, and strategizing with my clients to meet their goals.

Expect the Unexpected

Do you think we are just supposed to received everything we want or need without asking? without faith?
Isaiah 30:18 NLT

What if we allow ourselves to be consumed by worry and anxious thoughts? Can we expect our prayers of “faith” to be heard? Prov. 15:15

Or would praying for a new job, car, house, etc. be just lip service to God if we continue believing the worst will happen anyways? 1 Peter 3:10

God is a God of love and compassion. Yes, He knows our hearts but even HE hates when we are two-faced…. Why do we even bother coming to him with troubles if we don’t believe he wants to bless us anyways?

Picture a daughter coming to her father asking for $20 for gas because she’s almost out and needs to get to school. She KNOWS he’ll give it to her. All she has to do is ask. He wants all things good for his child so he gladly goes out of his way to get her whatever she needs even if he doesn’t have $20 on him, he might follow her to the gas station and fill her tank and check all the fluids, tire pressure, etc. How much more do you think your heavenly father loves you?!

“Now all glory to God, who is able, through his mighty power at work within us, to accomplish infinitely more than we might ask or think.” Ephesians 3:20

The Cheer Thief

Who or what is stealing your joy? Why are you allowing it to happen? Is this really going to matter in a year or more? Are you just pasting on a smile everyday for those who you think can’t handle the truth?

It’s easy to fill our lives with lots of “good” things that can clutter our thinking and take over every moment from the time we drag our bodies out of bed in the morning to the moment we fall exhausted back into bed at night. One important thing to remember is that anything worth doing is worth doing to the best of your ability. Most importantly though make time to reflect and pray. Even Jesus spent considerable time in prayer while here on earth so that he would have a strong connection with the father and do everything in a way that would glorify the father.

If you took a look at my calendar you would know where I am coming from. 😉 Of course, I expect you have a very busy life also and know exactly what I mean. So in this rambling blog I am simply saying: Keep it simple, always do your best, and stay focused on Christ! This is the only way I have found to find any balance in life and keep a joyful cheerful attitude. But hey, I am just learning right along with everyone else… what do I know anyways?

Need more perspective? Check out Hebrews 11 – 12 and today’s devotional.